Hi! Welcome to the 4 CreativeWheels newsletter — your weekly dose of insights on creativity and fuel for your creative journey.
Week #41! The race to 50 is on. Only 9 weeks. I appreciate you, as always. But before we reach there, we have to arrive at week #42, then 43, and so on. So, we’re gonna do it step by step. And enjoy the process. This issue will be quite personal.
In this week’s issue, we explore the great thing about loving what you do.
“But then another thought came. "What about your creative endeavors? Are you brave enough to look at that?" I paused for multiple minutes. Perhaps that voice is right. I was not so fond of the idea of analyzing that area. I did it anyway. And that was one of the best decisions I made on that day.”
Without further ado…
Let’s start the ride!
Main Wheel

A few days ago, I thought about death. "Such a great introduction," a gentleman would say. I was reflecting on my time. I thought, "If this were my last day on earth, how good was my life?"
As you might expect, numerous answers came. At first, they were negative ones. The first waves of thought flew from the source of lack. They kept pointing out things I did not get or attain. "Well, if you were to die today, just know you did not reach ****," they continued to remind me. I did not mind those reminders. In fact, those reminders were quite helpful.
It was strange, but they set the foundation for the sequence of positive thoughts to come in. Of course, if I were to die on that day, I would have fallen short of achieving multiple objectives. My journey would stop, and the story would end with what-ifs. There is nothing glamorous about that. Yet, they created space for me to ponder on what is. As the great Rafael Nadal once said, "If, if, if… Doesn´t exist." And in those moments, I took it to heart.
What-ifs are pointless. Whether I die today or tomorrow or even 100 years from now, there would still be things I wish I did but could not do. The better and more productive activity is to think about what was and is. That was when this supposedly melancholic session became a sobering one.
I started to ponder on everything I have ever done and created. As my past deeds, actions, and creations floated in my mind, I realized that I have lived a good life. I was glad to realize that I lived a good life that reflected my principles and values. That is a feat in and of itself. The greater realization was that several individuals' lives became better because of my existence. On a relatively small (or big) scale, I made the world a better place. "Great," I exclaimed.
But then another thought came. "What about your creative endeavors? Are you brave enough to look at that?" I paused for multiple minutes. Perhaps that voice is right. I was not so fond of the idea of analyzing that area. I did it anyway. And that was one of the best decisions I made on that day.
When I began to think about my creative endeavors, I smiled. All I could think about were the steps I have taken and continue to take. I looked back and was amazed by what I've created despite whatever occurred in life. Additionally, I could not help but be grateful for how good the benign moments felt in each of those steps. They were not sunshine and rainbows, obviously. However, I still loved them.
And it clicked. I enjoyed and loved those steps because I genuinely loved creating. It was never about which height I can reach. Yes, the pursuit of greatness and excellence is important to me. It is one of my biggest motivators. I want and always want to be great and exceed my limits. Yet, in those present moments, my main focus was to simply create. All I wanted (and even want as I'm typing this) was to give life to something. I love the process of leaving from ideation to execution to eventual completion, and even publication. It gives me pleasure.
The desire to achieve my goals remains. It's evident when you're someone who has looked up to people such as Steve Jobs, Novak Djokovic, Kobe Bryant, or Brad Bird. For instance, I thought of the progress I made on Instagram. I saw how my reach has increased compared to the past 8 months. I achieved my goal for the month in one week. I was happy. It normally should have been a reason for celebration. However, there was no grand emotion.
Yes, the numbers I'm pulling are not high (yet). I know that. But even if they were high, the reaction would have remained the same. On the other hand, when I completed my article on value, I celebrated like a madman. I jumped and could still feel the high for days. And that was a wonderful realization.
I genuinely love creating. I love the process. I love the journey over the destination. No external achievement could ever match my simple love for creativity. There is no competition. One clearly wins. And the desire to shoot for the moon is just another fuel for that love.
As cliché as it may sound, that's the goal. The great thing about life is that we can all find what we sincerely enjoy doing for the sake of it. When we find it, it's such a game-changer. The goal is no longer to arrive somewhere, to be someone, or receive something. The main aim becomes to just do the thing. And when you do the thing, you're glad you did so.
Other things may come. But the focal point stays the same. When I realized that, I felt a serene sense in my mind. "No problem if I die today," I thought. I'm in my twenties (now you know my age). Based on statistics, there is a chance that I may live some more years. Still, nothing is certain. I'm thankful that I'm this young and have experienced this. It's a privilege, a privilege you can have if you choose so.
Of course, it's not all sunshine and rainbows. Still, you can enjoy the rays of sunlight as you walk. Everything won't go as planned. Still, you can delight in the steps you get to take. So, go for it.
Let yourself find the things you love the process of doing. Whether it takes you a second or a year to find out, that is no problem. The essential is to figure it out. And when you find it, as long as and as much as you can, practice and participate in the activity. One day, you might not get the chance to do so. The best time is now.
Inspiring Wheels
Here are two (or more) creative works that you’ll not regret checking out:
“Back to School with Diorling by Baby Dior” – Christian Dior | I’m not that knowledgeable or into the luxury fashion space. Still, I love this ad. Yes, it’s an ad, but it does not feel like an ad. It was directed by Java Jacobs. The shot selection, cuts, and edits really made it stand out for me. And it goes nicely with the script. It’s simple but pretty intriguing. It’s worth watching.
“Attention, addiction, aura, and ads” – Arpi Park | One of the strangely funny, pretty interesting, and mind-opening videos I’ve ever watched. It tackles mature themes and problems we have in society. Yet, the video keeps a lighthearted mood. It tackles multiple things, but still feels cohesive. And yes, it’s a pretty creative piece. 100% worth watching. (Disclaimer: There is some Gen Z humor in there. Lol)
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Thank you so much for reading!
As always, feel free to reply to this email & share your thoughts, stories, and any experience related to this topic. I’d love to hear them!
C ya next Week!
Embracing Creativity™,
Richard M.
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